Why did my Facebook numbers decrease?
Understanding the new algorithm can give you a competitive edge. “What matters gets measured” is the old axiom. But what happens when the yardstick you have used to measure changes? You may have heard [...]
Crisis Communications
In a time of crisis, you don’t want to be left wondering what you should do next. A clear crisis communications check list will guide your organization to ensure your message is effectively disseminated. [...]
Donor & Client Appreciation: Six Ways to Say Thank You
In an era of impersonal online shopping and fast-paced lifestyles, using an old-school approach for client and donor appreciation may just be the strategy to help your brand shine brighter. Personalized thank-you notes are [...]
Top 9 Marketing Tips to Grow Your Impact.
Marketing Tip #1 Traditional media is a viable, trusted source with massive reach. Make sure your marketing campaign includes traditional media to feed the top of your funnel. Marketing Tip #2 Digital advertising investment [...]
Which social network is right for you?
According to Google Trends, one of the recent-searched questions related to social media is “on which social network should you share content most frequently?” The answer to which network seems pretty straightforward, doesn’t it? [...]
What matters gets measured
We love wise quotes and expert insights on marketing measurement. There's a popular saying often attributed to management expert Peter Drucker, "What gets measured gets managed." At Grove9, we agree, but with a twist. [...]
