Is your organization standing out from the crowd on Google? We have 3 tips to improve your search ranking. SEO is constantly evolving and becoming more complex based on changes to technologies and algorithm shifts, all in an effort to make it easier for us to find what we are searching for. The internet is a crowded place, and SEO optimization will help you stand out from the crowd.
Here are three quick tips to improve your search ranking:
- Publish authoritative content. Content not only has to be heavy on keywords, but you also must craft them together into material worth reading. Clicks and links to your website dramatically increase your site’s authority and relevance.
- Heed your metadata. Description metadata, keyword metadata, and especially title metadata drive your SEO and increases your visibility. Use these opportunities to fill your site with more keywords relevant to your audience.
- Use “alt tags.” Any chance you get, you should describe images and video with alternative text descriptions or alt tags. They give search engines another way to locate your page and work especially well with text-only browsers or screen readers.
Want to see the top Google searches for 2022? https://trends.google.com/trends/yis/2022/US/
Need help with your SEO strategy? At Grove9, we will research and choose relevant keywords, consistently monitor them and optimize them again to improve your search ranking. Our goal is to achieve the best possible organic search ranking among competing organizations and relevant target audiences. Contact our marketing strategists to start improving your rankings today at firstname.lastname@example.org.